7 Best Ecommerce Platforms for Personal Trainers (2026)
We compared 7 top tools for this category. Trainerize is our #1 overall recommendation, boasting a 4.8/5 rating and excelling at full client management. If you are looking for an alternative specifically for remote coaching, TrueCoach is a highly capable runner-up.
Trainerize
Specialized platform for personal trainers to sell programs, memberships, and track client progress.
Runner Ups
TrueCoach
Remote CoachingClean, focused platform for remote coaching and workout program sales with high engagement.
- Best client experience
- Intuitive workout builder
- Strong communication tools
- Sales tools are basic
- Higher price as you scale
Starting at
$19/month
My PT Hub
Nutrition & WorkoutsAll-in-one software that manages everything from nutrition to workouts and payments.
- Comprehensive toolset
- Good value
- White-label options
- App can be buggy
- Overwhelming features
Starting at
$20/month
Vagaro
Booking & POSPowerful booking and payment platform for trainers who have a physical studio or in-person sessions.
- Excellent booking UI
- Marketing tools included
- Strong POS support
- Complex backend
- Feature-heavy
Starting at
$25/month
Podia
Selling Guides & VideosSimple platform for trainers who want to sell downloadable workout PDF guides and video courses.
- No transaction fees
- Easy digital delivery
- Integrated community
- No workout tracking
- Basic site design
Starting at
$39/month
Shopify
Physical ProductsBest for trainers selling physical supplements, equipment, or high-volume branded merch.
- Scaleable
- Best inventory management
- Top-tier app store
- Monthly fee
- Needs apps for coaching
Starting at
$39/month
Wix Fitness
Local Studio SitesIntegrated fitness tools within a drag-and-drop website, perfect for local fitness entrepreneurs.
- Easy visual design
- Integrated booking app
- Good mobile experience
- Locked into Wix
- Slower performance
Starting at
$27/month
Related Comparisons
Frequently Asked Questions
Common questions about choosing the right software.
Based on our analysis of 7 options, Trainerize is the best overall choice for personal trainers, earning a 4.8/5 rating. Key strengths include Excellent mobile app and Native payment processing. For a different focus, TrueCoach (4.9/5) is a strong alternative specializing in remote coaching.
Trainerize (4.8/5, $22/month) is best for full client management, while TrueCoach (4.9/5, $19/month) excels at remote coaching. Trainerize takes the top spot overall, but TrueCoach is the better pick if your priority is specifically remote coaching.
While none are entirely free, TrueCoach starts at $19/month, making it the most budget-friendly option. Most ecommerce platforms in this roundup offer free trials so personal trainers can evaluate before committing.
Key criteria for personal trainers include: full client management, remote coaching, nutrition & workouts. Our #1 pick Trainerize leads in full client management, while My PT Hub (4.7/5) is a noteworthy option for nutrition & workouts. Consider your specific workflow needs and budget to narrow down the best fit.
In this comparison of 7 tools, pricing ranges from $19/month (TrueCoach) at the low end to premium enterprise tiers. All tools require a paid subscription, though most offer free trials. For the best balance of features and value, we recommend Trainerize at $22/month.